Privacy Policy

Last updated: August 2026

Wright Way Sports and Education is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains what information we collect, how we use it, who we may share it with and the rights you have in relation to your personal data.

This policy applies to information collected through wrightwaysports.co.uk, through our booking and enquiry systems, and when you communicate or book activities with Wright Way Sports and Education.

1. Who We Are

Wright Way Sports and Education provides sports coaching, clubs, holiday activities, events and sports provision for children, schools and other organisations across Lincolnshire and surrounding areas.

For the purposes of UK data protection law, Wright Way Sports and Education is the data controller for personal information that we collect and use.

If you have any questions about this Privacy Policy or how we use your information, please contact us through the contact details provided on our website:

Website: wrightwaysports.co.uk

2. Information We Collect

Depending on how you interact with us, we may collect information including:

  • Your name

  • Email address

  • Telephone number

  • Address

  • Parent or guardian details

  • The name and age or date of birth of a child or participant

  • School, club or organisation details

  • Information relating to bookings, activities or sessions

  • Emergency contact information

  • Relevant medical, allergy, accessibility or additional needs information where required to safely provide an activity

  • Correspondence and enquiries you send to us

  • Payment and transaction information

  • Marketing preferences

  • Technical information about your use of our website, such as IP address, browser type and device information

  • Cookie and website analytics information

We only ask for information that is reasonably necessary for the services we provide.

3. Children’s Information

Many of our services are provided to children and young people. We therefore take particular care when handling children’s personal information.

Where appropriate, information about children will normally be provided by their parent, guardian, school or another organisation responsible for arranging their participation.

We may need information such as a child’s name, age, emergency contact details and relevant medical or additional needs information so that we can provide activities safely and appropriately.

We will only collect and use children’s information where there is a legitimate reason to do so and will take appropriate steps to keep that information secure.

4. How We Use Your Information

We may use personal information to:

  • Respond to enquiries

  • Process and administer bookings

  • Deliver sports coaching, clubs, camps, events and other activities

  • Communicate with parents, guardians and participants about bookings or activities

  • Communicate with schools, clubs and organisations

  • Manage attendance and participant records

  • Deal with cancellations, changes or refunds

  • Maintain appropriate emergency and safeguarding information

  • Provide a safe and appropriate environment for participants

  • Process payments and maintain financial records

  • Improve our website and services

  • Prevent fraud or misuse of our services

  • Comply with legal, regulatory, insurance and safeguarding obligations

  • Send news, offers or information about future activities where we have permission or are otherwise legally permitted to do so

We will not use your personal information for purposes that are incompatible with those for which it was originally collected unless we have a lawful reason to do so.

5. Our Lawful Basis for Using Your Information

Under UK data protection law, we must have a lawful basis for processing personal information.

Depending on the circumstances, we may rely on:

Contract – where processing your information is necessary to provide a service or booking you have requested.

Legitimate interests – where processing is reasonably necessary for the operation and administration of Wright Way Sports and Education, provided those interests do not override your rights and interests.

Legal obligation – where we need to process information to comply with a legal or regulatory requirement.

Consent – where you have specifically agreed to us using your information for a particular purpose, such as certain forms of marketing.

Where we process special category information, such as relevant health or medical information, we will only do so where an appropriate legal basis and condition for processing applies.

6. Booking and Payment Providers

Some activities available through our website may be booked using third-party booking or payment platforms.

When you follow a booking link, you may be taken to a website or service operated by another organisation. That organisation may collect and process your personal information in accordance with its own privacy policy.

Where a third-party provider processes information on our behalf, we take reasonable steps to ensure appropriate data protection arrangements are in place.

We do not normally store complete payment card details ourselves. Payments are generally processed securely by the relevant payment provider.

7. Sharing Your Information

We do not sell your personal information.

We may share information where reasonably necessary with organisations or individuals including:

  • Booking and registration system providers

  • Payment processors

  • Website, email and IT service providers

  • Coaches and authorised Wright Way Sports and Education personnel

  • Schools, clubs or organisations involved in arranging an activity

  • Professional advisers, insurers or accountants

  • Government bodies, regulators or law enforcement agencies where required

  • Safeguarding authorities or emergency services where necessary to protect an individual

We only share the information necessary for the relevant purpose.

8. Photographs and Video

From time to time, photographs or videos may be taken during Wright Way Sports and Education activities for promotional purposes, including use on our website and social media.

Where consent is required, we will seek appropriate permission before using identifiable photographs or videos, particularly where children are involved.

You can contact us if you have questions or concerns regarding the use of photographs or video.

9. Marketing Communications

We may occasionally send information about upcoming clubs, camps, events, activities or other Wright Way Sports and Education services.

Where required, we will only send electronic marketing where you have given us permission to do so.

You can unsubscribe from marketing communications at any time by following the unsubscribe instructions provided in the communication or by contacting us.

Stopping marketing communications will not prevent us from sending essential messages relating to an existing booking or service.

10. Cookies and Website Analytics

Our website may use cookies and similar technologies to help the website function, understand how visitors use the site and improve the user experience.

Some cookies are essential for the website to operate. Other cookies, such as analytics or advertising cookies, will only be used where permitted by law and, where required, after you have given your consent.

You can manage your cookie preferences through the cookie controls provided on our website and through your browser settings.

11. How Long We Keep Your Information

We only retain personal information for as long as reasonably necessary for the purpose for which it was collected, including satisfying legal, accounting, insurance and safeguarding requirements.

Different types of information may therefore be retained for different periods.

When information is no longer required, we will delete, anonymise or securely dispose of it where appropriate.

12. Keeping Your Information Secure

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

Access to personal information is limited to people and service providers who reasonably require it to perform their duties or provide services to us.

While we take appropriate precautions, no website or internet-based system can guarantee absolute security.

13. International Data Transfers

Some of the technology providers we use may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we will take reasonable steps to ensure that appropriate safeguards are in place as required by applicable data protection law.

14. Your Data Protection Rights

Depending on the circumstances, UK data protection law gives you rights over your personal information.

These may include the right to:

  • Ask us for a copy of the personal information we hold about you

  • Ask us to correct inaccurate or incomplete information

  • Ask us to delete your personal information in certain circumstances

  • Ask us to restrict how your information is used

  • Object to certain uses of your information

  • Ask for certain information to be transferred to you or another organisation

  • Withdraw your consent where we rely on consent to process your information

These rights are not absolute and may depend on the circumstances and our legal obligations.

If you would like to exercise any of these rights, please contact Wright Way Sports and Education.

15. Links to Other Websites

Our website may contain links to external websites, including booking platforms, payment providers, social media services and other organisations.

Wright Way Sports and Education is not responsible for the privacy practices of external websites. We recommend reviewing the privacy policy of any third-party website before providing personal information.

16. Complaints

If you have any concerns about how Wright Way Sports and Education handles your personal information, please contact us first so that we can investigate and try to resolve the matter.

You also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.

Further information is available at ico.org.uk.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, website, technology or legal obligations.

Any updated version will be published on this page and the date at the top of the policy will be updated accordingly.

18. Contact Us

If you have any questions about this Privacy Policy, the information we hold about you or how your personal information is used, please contact Wright Way Sports and Education using the contact details available at:

wrightwaysports.co.uk